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22-09-2012, 08:04 PM
Samsung has quietly reduced the prices of its top end phones in India by approximately Rs 2,000 to 3,000. The price cuts comes at a time when the South Korean manufacturer's chief rival Apple launched its latest device, the iPhone 5, which met with phenomenal success and looks set to break all sales records.
On Samsung India's official e-store, the current flagship Galaxy S III is now priced at Rs 35,499, a drop of Rs 3,500. This device has received rave reviews from critics and buyers alike and has performed well on various benchmark tests.
The Galaxy Note has also received a price cut in India, as it now costs Rs 29,990 on Samsung e-store in India. Previously, the 5.3-inch phablet cost Rs 32,990 in the country. Considering that the company has begun taking pre-orders for its successor, the Galaxy Note II, this price cut was expected by industry experts.
Last year's flagship phone, the Samsung Galaxy S II, has also been subjected to a price cut and now costs Rs 25,900, down Rs 2,000 from Rs 27,900. The phone remains quite popular in India and comes with Ice Cream Sandwich version of Google's Android operating system.
Prices of phones priced below Rs 20,000 remained unchanged on Samsung India's e-store.
Samsung phones on contract received similar price cuts ahead of the iPhone 5 launch in the US and UK, making them more appealing to buyers who do not wish to burn a hole in their pockets for a new high-end phone.
Considering that Samsung decided to slash the prices of its top end offerings just when the iPhone 5 was rolled out worldwide, it seems that the company is trying to gain buyers' attention through an aggressive pricing strategy. However, it remains to be seen whether this move will bring some Apple loyalists to Samsung stores or not.
On Samsung India's official e-store, the current flagship Galaxy S III is now priced at Rs 35,499, a drop of Rs 3,500. This device has received rave reviews from critics and buyers alike and has performed well on various benchmark tests.
The Galaxy Note has also received a price cut in India, as it now costs Rs 29,990 on Samsung e-store in India. Previously, the 5.3-inch phablet cost Rs 32,990 in the country. Considering that the company has begun taking pre-orders for its successor, the Galaxy Note II, this price cut was expected by industry experts.
Last year's flagship phone, the Samsung Galaxy S II, has also been subjected to a price cut and now costs Rs 25,900, down Rs 2,000 from Rs 27,900. The phone remains quite popular in India and comes with Ice Cream Sandwich version of Google's Android operating system.
Prices of phones priced below Rs 20,000 remained unchanged on Samsung India's e-store.
Samsung phones on contract received similar price cuts ahead of the iPhone 5 launch in the US and UK, making them more appealing to buyers who do not wish to burn a hole in their pockets for a new high-end phone.
Considering that Samsung decided to slash the prices of its top end offerings just when the iPhone 5 was rolled out worldwide, it seems that the company is trying to gain buyers' attention through an aggressive pricing strategy. However, it remains to be seen whether this move will bring some Apple loyalists to Samsung stores or not.
